Horrornaments

Lead Designer

Driving Seasonal Revenue Through Refreshed Creative and Email Campaigns

Horrornaments needed a fresh approach to boost seasonal sales and better connect with their audience of horror lovers. We revamped their ad creative, social posts, and email campaigns to highlight the actual products and deliver a more immersive, story-driven experience. This shift not only modernized the brand’s look but also drove stronger engagement and conversions during their key seasons.

Project Overview

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Redesigning Product Pages to Support Sales Conversations in Real Time: Dauphin

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Designing Story-Driven Collection Pages for InkAddict